May 24, 2007

Weekly Chat with FundingUniverse COO, Jeff Jordan

At the Thursday, May 24, 2007 weekly chat, Jeff Jordan gave entrepreneurs tips on how to pitch. Jeff provided information on the key areas that should be addressed when preparing to pitch to angels. These areas included:

  1. Company Overview and Biz Model
  2. Market Opportunity
  3. Product and Service Overview
  4. Competition
  5. Competitive Advantage
  6. Market Penetration Strategy
  7. Management Team
  8. Accomplishments/Milestones
  9. Funds Sought and Use of Funds
  10. Financial Projections

Jeff discussed each area in detail. He provided entrepreneurs with valuable guides and hints to make the most of an opportunity to pitch to investors.

Note: All of our weekly chats are recorded. Entrepreneurs who are part of our AngelReady membership program have the option to attend the live chat or listen to the chat later from the weekly chat archive.

Have You Done Your Research?

Research could be the most important aspect of your preparations to locate funding. Why? In short, besides impressing investors, the research you perform may provide insight as to whether your company has the potential to be successful.

Research can and should be conducted in the following areas:

Target Market

  • Who is your target market?
  • Does your target market fit the product/service you offer?
  • How large is your target market?
  • How will you reach your target market?

Product Research

  • Does your product work the way it is supposed to?
  • Have you completed trials or tests if necessary?


  • Who are your competitors? (Note: You ALWAYS have competitors)
  • Where are your competitor’s strengths and weaknesses?

These are just a few suggestions to get you thinking about how research can help you to focus your energies. There are many other areas you will need to research if you want your company to reach success.