(PRWEB) February 7, 2006 -- Cramer, a Norwood, Massachusetts-based leader in the delivery of integrated marketing solutions, today announced that Vice President Liz Kay has been named to the Board of Directors of the Boston Chapter of the Healthcare Businesswomen’s Association (HBA). Formed in 1977, the HBA is a thriving global association dedicated to furthering the advancement of women in the healthcare industry. The organization’s 1,600 individual and 70 corporate members represent nearly all organizational levels, career stages, and disciplines in pharmaceutical, biotechnology, and health care industries

Kay, who has been at Cramer for five years, has more than 30 years’ experience in strategic planning and integrated marketing. Since joining Cramer, she has deepened the company’s Life Sciences sector, which now includes such clients as Abbott, Bayer Healthcare, Boston Scientific, Genzyme, Novartis, Philips Medical Systems, and Serono, Inc. Prior to joining Cramer, Liz Kay served as a senior member of the management team for the award-winning documentary film company, Northern Light Productions. Prior to Northern Lights, she was with WBZ-TV and Westinghouse Broadcasting, creating and producing Evening/PM Magazine nationwide.

Cramer is a leading independent provider of integrated marketing solutions with a 20-year-plus history and reputation for tactical creativity, integrity, agility and accountability. The company delivers business results through targeted marketing campaigns in the areas of Brand Development, Product Launches, Sales and Product Training, Internal Communications, Channel Marketing, Customer Acquisition and Retention, and Meetings and Events. Cramer's core service offerings include: Strategic Planning, Events, Graphic Design, Interactive, Learning Solutions, and Video. Cramer's portfolio of clients crosses multiple vertical markets and spans local, regional, national, and global geographies. The Company is privately-held.

For more information, contact:
Jill Petrie, Director of Marketing
Cramer
781-278-2407

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